School navigation

Bates Center for Entrepreneurship and Leadership

EINV Curriculum

Core Courses

Visit the Registrar’s Webpage or WebAdvisor for additional information

 

EINV 241: Implementing Innovation I

Faculty: William Newman, Samir Parikh

Content: Lecture and practicum in the fundamentals of entrepreneurial activity, taught in partnership with outside experts. Course covers finance, marketing, and operational and revenue models used by for-profit and nonprofit enterprises. Students will employ and become conversant in the skills of entrepreneurial thinking and design.

Prerequisites: None.


Restrictions: Sophomore standing required. 

Usually offered: Annually, fall semester.


Semester credits: 4.

 

[NEW] EINV 242: Implementing Innovation II

Faculty: William Newman, Samir Parikh, Linda Weston

Content: Opportunity to further analyze foundational issues addressed in Implementing Innovation I, including recognizing opportunity, assessing customer need, identifying viable business models and markets, developing marketing strategies, and designing for-profit and nonprofit ventures. Students will complete an internship with a company in a selected industry. Students are to submit a statement affirming their ability to participate in an off-campus internship; instructor consent required.

Prerequisites: Implementing Innovation I 


Restrictions: Sophomore standing required.

Usually offered: Annually, spring semester.


Semester credits: 4.

  

EINV 261: Leadership

Faculty: Brian Detweiler-Bedell

Content: Theories, research, and models of effective (as well as failed) leadership and teamwork. Students will complete a number of experiential projects to evaluate and develop their own leadership and teamwork skills. Leaders from corporate, startup, and nonprofit organizations will periodically join the class to discuss their experiences.

Prerequisites: EINV 201 or EINV 241.

Restrictions: Sophomore standing required.

Usually offered: Annually, fall semester.

Semester credits: 4.

 

________________________________

Electives 

 

EINV 244: Beer Brewing Practicum

Faculty Supervisor: Brian Detweiler-Bedell

Content: This seminar is a comprehensive introduction to the craft beer industry, designed to prepare students with a practical understanding of how beer is designed, developed, produced and sold. The course focuses on three intertwined elements of brewing: fermentation science, beer as a business, and beer as an artisan craft. Through a mix of lecture, discussion, practical brewing, and sensory exercises, students will develop a broad understanding of the skills and theory needed to understand and/or join the beer industry.

Prerequisites: None.


Restrictions: Senior standing required.

Usually offered: Annually, spring semester.


Semester credits: 4.

 

EINV 280: Communicating a Vision: Messaging for Impact

Faculty: Bryan Sebok

Content: Examines existing best practices in verbal communication, creative expression, and audio-visual presentation and production. Students will apply these practices in a series of exercises focused on individual and group communication, developing the ability to employ entrepreneurial thinking and principles to communicate innovative ideas to a variety of audiences. Projects include public speaking exercises, written and oral presentations tailored to different audiences, and audio-visual advertising and promotional content production. Case studies will be used to examine successful marketing campaigns for innovative products and services as well as alternative strategies and failures. We will emphasize habits and barriers to effective communication, strategies that promote creative expression, and how entrepreneurial methods empower successful messaging. 

Prerequisites: EINV 201 or EINV 241.


Restrictions: Sophomore standing required

Usually offered: Annually, spring semester.


Semester credits: 4.

 

EINV 211: Introduction to Curatorial Affairs in the Visual Arts

Faculty: Daniel Duford

Content: Introduction and examination of issues surrounding the role of an art curator. With emphasis on field trips, guest speakers, reading assignments, and group discussion, seminar participants will encounter a variety of curatorial experiences, from registrarial work and conservation to public art processes, museum design, electronic curating in “virtual space,” and art criticism. Students will meet and interact with professionals in the Portland metropolitan area who are involved in the business of art.

Prerequisites: None.

Restrictions: Sophomore standing required

Usually offered: Annually, fall semester.


Semester credits: 4.

 

EINV 270: Design Thinking: Principles in Practice

Faculty: Michael Olich

Content: Exploration of the often messy and unpredictable process of developing solutions to user-focused problems. Students will work collaboratively within a project-based format to explore the
rigors of innovative problem-solving. Topics range from entrepreneurial approaches to value creation and social transformation; course includes a weekly two-hour lab session and provides a distinctively subjective, student-centered learning opportunity through immersion in need-identification, ideation, and uncompromising experimentation.

Prerequisites: None. 

Restrictions: Sophomore standing required. 

Usually offered: Annually, spring semester. Not offered in 2018/19

Semester credits: 4

 

EINV 244: Screenwriting Practicum 

Faculty Supervisor: Brian Detweiler-Bedell

Faculty: Fernley Phillips

Course is taught by Fernley Phillips, writer and co-producer of THE NUMBER 23 (directed by Joel Schumacher, starring Jim Carrey). Previously, Mr. Phillips taught screenwriting in UCLA’s Professional Program, and as a graduate student he won 1st Place for Best Original Screenplay in the UCLA Screenwriting Competition. Mr. Phillips remains an active writer and currently has several film and TV projects in development.

Practicum Description
Designed for those interested in pursuing a professional career in screenwriting, the practicum will provide an intimate workshop experience where students, over the course of the semester, arrive with a story idea and leave with a professional-looking, completed script. The course covers all areas of screenwriting, including: character; the difference between real and ‘reel’ dialogue; subplots; act and scene structure; conflict; obligatory scenes; voice; theme; correct formatting; and more.

The practicum will provide personalized instruction from an instructor who has worked in the film and TV industry, and the small course size will encourage growth in students and foster long-term peer and mentoring relationships.

Prerequisites: None.

Restrictions: Sophomore standing required.

Usually offered: Annually, spring semester

Semester credits: 4

 

[NEW] EINV 260: Sustainability and Entrepreneurship 

Faculty: Dan Rohlf

Content: Introduction to current trends in efforts to address the environmental, social, and economic
challenges of the 21st century. How for-profit and nonprofit entities—and innovative hybrids of
the two—have begun to address modern problems and needs by supplying goods and services in new
ways; the role of government in promoting sustainability through both traditional
regulation and more innovative approaches; how market-dependent mechanisms such as product
labels, private and public certification schemes, and investment and divestment strategies affect
consumer behavior and public policy. A number of guest speakers will participate in classes over
the course of the semester.

Prerequisites: None.

Restrictions: Sophomore standing required.

Usually offered: Annually, fall semester

Semester credits: 4

 

EINV 290: Technologies of the Future

Faculty: Kellar Autumn

Content: Through lectures, assigned readings, and hands-on activities, students learn about the parallel and synergistic processes of scientific discovery and engineering innovation. Open-ended projects give students experience in mutualistic teaming, technology transfer, product development, and marketing, as well as opportunities to learn and apply methods inherent in effectual entrepreneurial activities. Team-based laboratory projects focus on the process of technology transfer (utilizing scientific research in commercial product development).

Prerequisites: EINV 201 or EINV 241.


Restrictions: Sophomore standing required.

Usually offered: Annually, spring semester.


Semester credits: 5.

__________________________________

 

Please note that course availability changes frequently. In case of discrepancies, WebAdvisor always takes precedence over schedules posted on this website.