Kwanzaa, the first specifically designated African-American holiday, began in 1966 and is centered on the seven principles of Kwanzaa, an African culture-centered ritual that observes and promotes Unity (Umoja), Self-Determination (Kujichagulia), Collective Work and Responsibility (Ujima), Cooperative Economics (Ujamaa), Purpose (Nia), Creativity (Kuumba) and Faith (Imani).